PARTNER WITH A COMPANY WHO HAS YOUR GOALS IN MIND
Increase Profit > Make Passive Income > Save Time & Money
You likely are the type of professional who loves helping people find their dream home. Your communication skills are why you got into the property management field in the first place; that and to pursue the lucrative opportunities that real estate provides. You have made enough financial investments and have shelled out enough money for upfront costs to get off the ground. There are many ways that your money gets allocated, from getting licensed and driving from location to location to waiting for the commission check to arrive in the mail—any additional services better have a return on investment. And it better be the kind of investment that is aligned with your goals, that is, to sit back and watch the income roll in and stay involved only where you need to be.
What are the ways that property managers increase their profitability? Easy. Retain high-quality tenants and obtain high-quality leads. What are the ways to get there? By qualifying leads when there is an influx of phone calls. That means not being afraid of online advertising or even diving into the traditional advertising such as radio, billboards, or tv ads, which trigger these types of inquiries. Or on a smaller budget scale, print ads, networking, and word-of-mouth advertising. Better yet, perhaps you have built your reputation to the point that customers come to you.
Make Passive Income
If you can manage your reputation in a way that you become the go-to person for all lucrative showings, well that is the end all be all as far as Marketing is concerned. It’s easy to find people who are looking for a house or an apartment. It takes strong management skills to make sure your reputation is top notch so that the best leads keep coming back to you. Delivering on promises, returning calls, and staying on top of tenant requests. These are responsibilities you will have to handle before you can take the back seat in managing properties.
Save Time & Money
What strategy will you take to hire the right help in a cost-effective manner? The amount of money you invest into outsourcing your communications combined with the amount of time you want to put into handling phone calls, texts, and emails yourself depends on how close or how far you are at in getting to your financial goal. Whoever you partner with to reach your goals will need to be flexible by scaling their communication services up or down as you see fit.
What do you think? Are these goals spot on the money as to what property managers want to achieve or do you think there is something that I missed?